If you have tried to sign up for one of the live shows hosted by Breyer during Breyerfest, you know about the technical snafu that postponed the registration date. This got me thinking about all of the websites, video channels, Facebook groups, and Instagram posts that I frequent in the hobby. Not to mention the live shows I love to attend. From Identify Your Breyer to Model Horse Place to Model Horse University these passion projects are huge undertakings. Hosting a live show takes months of planning. And unlike the big guys, these projects are operated by a few people if not a single individual. Hosting a website, recording a podcast, writing a blog, taking photographs, and filming videos all take skill. Some of these projects have affordable subscription options, live shows have entry fees, and some websites are free. There's not a lot of money flowing around. No one is making a living doing these things. Yet, as an artist selling model horses, I have piggybacked my sales onto ...
Even the title here, In-Person vs. Online Sales, has a little bit of tension implied. This year while at Breyerfest, I caught a social media comment or two that echoed this feeling. My simple set up in my Clarion Room for in-person sales As an artist, I value every hobbyist who enjoys my work. That's why I create models—to share, to make someone smile, to bring a Stablemate-sized moment of joy. As a itty-bitty business, I create models to sell. I use the money I make to take care of my horse, Mr. Pots. He is 29 this year and needs medicine, special food, a farrier, a vet, and a dentist. He isn't living in my backyard any more so what I used to spend for a year of hay is now spent every month on board. I'm going to be honest. I prefer to sell models in-person. As an artist, I want every customer to see the model before they decide to make a purchase. I want them to pick it up and turn it in the light. I want them to ask questions: what mold is this? wh...